Bob Case: Full-Time Creative Director, Part-Time Illustrator

Over the past 30 years, Bob Case has tried his hand at a multitude of creative disciplines, making him a wonderful addition to the Evolve Design Conference’s diverse lineup of speakers. Throughout his career, Bob has had the opportunity to work with clients like Nickelodeon, HBO Films, the Phoenix Suns, APS, McDonald’s, Massage Envy, the Arizona Diamondbacks, Petsmart and the State of Arizona, to name a few, and was recognized as the first “Creative Director of the Year” by the Phoenix Ad Club in 2012.

Today, Bob is the chief creative officer at LAVIDGE, a Phoenix-based ad agency, where he oversees the company’s creative environment and, admittedly, commandeers the occasional art project to keep his head in the creative game.

When he’s not at LAVIDGE, Bob spends as much free time as possible working on his illustrations, a pastime that has fueled a number of personal projects as well as collaborations with other designers and illustrator friends. Bob’s illustrations have earned him recognition as one of the 200 best illustrators across the globe by Luerzer’s Archive magazine. His works have also been accepted into a number of juried exhibitions such as The Society of Illustrators in New York and Los Angeles, Communication Arts, and Graphis’ Poster Annual competition.

Now that you’re up to speed on Bob’s background, let’s help you get to know him a bit better before the conference is upon us.

What is your favorite color, and why? Pantone numbers and Hex codes totally allowed.

Black. And white.

What’s your superpower, or one you wish you had?

Competitiveness and jealousy — not a safe combo, but it does drive.

What design or career advice would you give to your younger self?

Enjoy yourself more. This is fun.

If you were given the opportunity to see into the future, what would you want to know?

How does it all work out?

If you hadn’t ended up in the career you are in, what do you think you’d be doing?

I took a skills alignment test in junior college which said I was primed for the forestry service. It makes me laugh.

To learn more about Bob and his extensive design experience, be sure to check him out at PHXDW’s Evolve Design Conference on Oct. 12 and 13.


By Breanne Krager