Where is the Valley Going? Panel
Tyler Hurst | Haley Balzano | Louis A. Salazar | Carol R. Johnson
Join a panel of local professionals for a discussion about how design should play a part in the future development of Phoenix—from urban community layouts to the buildings themselves.
It's Cool to be Flat
Nicholas Dibiase
Join Nicholas in a discussion on the merits of flat aesthetic and rebuke the dated tendency to add played-out 3D effects, drop shadows, 'reflections,' and other unnecessary ornaments to design layouts.
Cross-Cultural Design and Civic Design
Bennet Peji
Join Bennet Peji as he speaks about Civic Branding (the branding of cities and communities) and Cross-cultural Design in this enlightening, yet incredibly important presentation.
A Look at the Evolution of the Agency
Russ Perry | Roger Hurni | John Johnson | D. Stan Fields III
Listen in as agency representatives discuss the makeup of a "traditional" design or advertising agency vs. the evolution of new, smaller shops. This session will explore the pros and cons of company hierarchy, billing methodology, client service tactics, and more.
Web Anatomy: Introducing Interaction Design Frameworks
Robert Hoekman, Jr.
In this illuminating session, Robert Hoekman, Jr., author of "Designing the Obvious", "Designing the Moment", and the upcoming "Web Anatomy" (with coauthor Jared Spool) introduces interaction design frameworks as the perfect starting point for a usable design and reveals how to extrapolate design criteria from them to go beyond the standards without sacrificing usability and understandability.
Why We Brand
Debbie Millman
This presentation takes a deep dive into the influence branding has on our everyday lives, from branding ourselves and the world around us to the role branding plays in the products we buy and the way we live.
Talk to Your Client Like Your Mom
Russ Perry
Creative professionals often struggle when it comes to educating or presenting to clients. This session will cover strategies for communicating with clients in the areas of education, the art of presentation, and effective ways to talk about complicated, design-related subjects.
Alter Egos
Eric Torres | Daniel m. Davis
They're out there. Creatives who leave their jobs at the end of the day and embark on a nightly mission - forming a personal body of work. In this presentation, two illustrative designers talk about how imagination fuels their work beyond the nine-to-five routine. Hear insights on finding time, designing your own merchandise, balancing reality and creativity along with the business of design.
Motion Graphics Phoenix
Justin Katz
Join local motion graphics designers from around the valley as they share their experiences and introduce print and web designers to the wonderful world of the moving image.
Building A Beneficial Community
Bobby Solomon
Getting people to find your work online can often be a pain, and getting it in front of the right people can be even more of a challenge. Bobby Solomon talks about the benefits of banding together with other like-minded designers and artists to create a community that brings new eyes to your work and keeps them coming back.
The Changing Contexts of Mobility
Jared Benson
The challenges and opportunities that arise from designing for a culture that quickly moves from mobile, to desktop, to TV, and back to mobile are endless. Join Jared Benson as he discusses designing for users on the move.
The Phoenix EDGE
Jamie Cowgill
Move beyond signs, billboards, and posters to discover the world of environmental graphic design in Phoenix. This session serves as an introduction to the real meaning of environmental graphics and will educate participants about hot topics such as wayfinding and placemaking. The session will touch on the opportunities and responsibilities for designers, as well as what environmental design really means to the Phoenix community.
Design Solutions for the Fluid Web
Stephanie Sullivan
We'll take a close look at some attractive designs. Under duress, some maintain their integrity but others fall apart. This session will break down the code and techniques necessary to turn your design vision into CSS reality. Using solid layout principles and some innovative thinking, you as a designer can learn how to achieve greatness while preserving industry standards.
Death to Traditional
Darren Wilson
Your customers are becoming blind to traditional forms of media. Explore new ways to think, create, and execute alternative tactics that will truly connect with consumers and deliver the results your clients demand.
The Evolution of Graphics
Jared Smith
Technology allows us to turn almost anything into a platform for advertising. This presentation will discuss ways to take advantage of this fact and the impact this form of advertising can have on your customers.
State of the Phoenix Creative Class Debate Panel
Debbie Millman | Eric Hillerns | Kyle Hildebrant | Robert Hoekman Jr. | Austin Baker
What is Phoenix Design and who represents the creative class? What does the Phoenix design culture look like from the outside? Join this seasoned panel as they discuss the current state of the creative class in the valley, and what the future holds.
Design × Community
Eric Hillerns
A year of discussions by design. How the partner at Pinch. A design office. in Portland, Oregon connected with more than clients in an effort to connect with community. He will share how a new frame of mind, a different breed of client, an open letter, and a city of non-joiners used design as an excuse to gather.
Monthly Installments of Brand Management
Jim Nissen
Listen in as Jim Nissen of Process Magazine takes an in-depth look at how niche magazines manage their brands on a monthly basis in order to become—and remain—consistently successful.
Looking, Thinking, Sketching
Victor Irizarry
This presentation is based on an experiential approach to drawing, and is based on the premise that everyone can draw. This session functions on the understanding that drawing has nothing to do with technique or aesthetics, but everything to do with the act of observation and getting in contact with objects through the use of all five senses.
UX Design and the Mind
Robert Neal
Join Robert Neal as he leads us through a thoughtful presentation on using psychology and cognitive science as guidance in user experience design and reflecting on concepts introduced by Eisenberg, Cialdini, Norman, and Fogg.
Creative Defiance
Chaz Maviyane-Davies
Creative Defiance is a term to describe the ability to use design to define ourselves through challenging those things that we denounce. Furthermore it questions the relevance of our visual language -to make it a more distinct, progressive vernacular voice that emphasizes our own personal or cultural identity. Tempering his dissent through images, Chaz will share this visual philosophy which begins by seeing the function of art & design as opening locked doors as opposed to breaking down open ones.
